The Pyramid Principle: logic in writing and thinking
Mar 5th, 2009 | By Catherine Tan | Category: New Resources, Strategy, Management & OrganizationAuthor: Catherine Tan (45 Articles)
The Head of Library Promotion Division at NTU Library. The division’s main responsibility is to increase awareness of the library’s resources, tools, and services. The team has partnered with both database vendors as well as private companies to create activities and collaterals which attract NTU community to use the library. She had previously worked in corporate libraries which require constant marketing of services and resources to internal clients. Promotion of the value of information services are often needed to justify the existence of resource centres which are often viewed as cost centres.
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Barbara Minto
Location: Business Library
Call no.: PE1115.M667P
Do you need to produce clear reports, papers, analyses and memos?
The Pyramid Principle shows you how to :
+ think creatively, reason logically and express ideas with clarity
+ define complex problems succinctly and establish the objectives and headlines of any document
+ assess your ideas and recognize their relative importance
+ structure your reasoning into a clear and transparent argument
+ test your argument to confirm its effectiveness
–excerpt from The Pyramid Principle.
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