Providing Strategic Leadership in Academic Business Library Services and Resources


The Art of Influence: persuading others begins with you

Mar 13th, 2009 | By Catherine Tan | Category: Leadership, New Resources

the-art-of-influence1The Art of Influence

Chris Widener

 Location: Business Library

Call no.: BF637.P4W639

The Art of Influence will make you think twice about everything you’ve ever learned about influence. As Chris Widener’s inspiring story reveals, it’s not something you “do” to other people but, rather, something that starts with how you shape and transform your own life. Forget about manipulation and slick fast-talking; The Art of Influence teaches that your ability to influence others begins from within.

– excerpt from The Art of Influence

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Author: Catherine Tan (42 Articles)

The Head of Library Promotion Division at NTU Library. The division’s main responsibility is to increase awareness of the library’s resources, tools, and services. The team has partnered with both database vendors as well as private companies to create activities and collaterals which attract NTU community to use the library. She had previously worked in corporate libraries which require constant marketing of services and resources to internal clients. Promotion of the value of information services are often needed to justify the existence of resource centres which are often viewed as cost centres.

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