Times have changed. Typical employee benefits no longer set apart organisations as they used to. Smart managers have realised that they need to invest more wisely to retain their employees. Continually interviewing and hiring and losing well-trained employees is not a sustainable process.
Here are some ways to keep your employees loyal and motivated.
- Help Build Their Brands:
Every employee offers something unique to the company. As they work with your clients and build their credibility, they become more valuable. You can do your bit and educate them on using social media sites like LinkedIn and Twitter effectively. Guide them on increasing their web presence. Encouraging them to invest in their personal brands is as important as investing in the organisation. If customers know and respect each employee, they will develop a relationship of trust with them and hence, the company.
- Allot Personal Time:
Time is money. So you need to devote a sufficient amount of it to your employees if you want success for your company. A big reason why employees quit their jobs is a lack of career progression. You need to ensure that they know that it won’t be a problem with you. Take them out for casual lunches where you can get to know more about how things are going at work and what could be changed to align their roles with their goals. Keep an eye out for career development opportunities for every employee that you manage. Invest in business trips and conferences that relate to their area of work so that they can pick up new contacts and the latest information. The idea is to keep a focus on the big picture while keeping every employee’s career development needs in mind.
- Be Flexible:
Good companies recognise the need to be flexible – especially during major life events such as pregnancy or a family crisis. Being flexible with your employees builds employee trust and commitment and helps you attract and retain talent.
- Look After Their Well-being:
An employee who is not in a good physical or mental health will not function properly at work. How about investing in a gym or reimbursing them for their gym memberships? Allow work breaks since research has shown that most humans can concentrate for periods of 20 to 90 minutes only. If you don’t like the idea of breaks, your employees will probably take them anyway by doing things like checking their personal emails or texting. It’ll be more conducive to their health to let them walk around, stretch and have a quick chat with colleagues. Some companies even invest in group initiatives such as marathons and feel-good activities like visits to a local charity in order to boost the team spirit. And stay alert on mental health issues because anxiety, depression and other illnesses can affect performance and harm people in the long run. A lot of companies invest in counselling services. Plus, if you think somebody genuinely needs a break, give it to them.
- Support Their Educational Goals:
Once you know your employees’ goals, you can help them get there. Sponsoring or subsidising graduate school expenses or a certification programme can result in employee happiness and more skills on your team. You’ll already be investing a lot in on-site training but educational goals can be met simultaneously if you can work out a schedule. Another perk of sponsoring employee education is that they’ll remember the favour and add new value to your business.
Did you know that the Nanyang Fellows MBA programme has an entire course dedicated to talent management? Check out details here: http://www.nanyangfellows.com/about-nanyang-fellows/programme-structure/#talent_mn
So invest well. Avoid emotional and financial damage by retaining good employees. Give them the responsibility and be there for them.