Daphne Cheng disciplined in Bachelor of Fine Arts in Product Design in NTU, whose designs are driven by bringing versatility and sustainability, that aims to merge fashion and product design to create aesthetically pleasing yet functional products for women.
Area(s) of Focus
Creative Direction, Digital Photography, Fashion, Fashion Styling, Industrial Design, Painting, Product Design, Web Design
Final Year Project(s)
In Singapore, up to 824,600 tonnes of plastic waste are generated each year. My project focuses on recreating the design of a bag, which shifts towards a more sustainable production process, with materials chosen to reduce wastage to the environment. Hence, materials such as recycled plastic bags and PET bottles are incorporated in the project to give environmentally-conscious consumers an option to look into when purchasing a bag.
The design of the bag aims to bring convenience and versatility to users on a everyday basis, whereby there are 7 different ways of carrying the bag. In which, users can expand and reduce the size based on their agenda for the day. Therefore, the everyday bag is suitable for almost all occasions, which it incorporates origami folds and magnets to give its expandable and retractable features.