Curiosity doesn’t kill the cat: What Jack Ma and Steve Jobs can teach us about competitive advantage

Curiosity is one of my research areas of interest and it’s a topic I teach and cover in my modules. You could call me the Professor of Curiosity! I’m inherently curious, reading at least one book a week.

In the course of living what I hope to be a life of curiosity and meaning, I have drawn inspiration from other inquisitive people around me. Through this blog post, I hope some of that spirit will rub off on you.

Jack Ma and his friends were once googling for beer when he realised how difficult it was to find Chinese beer on the internet. It prompted him to create a homepage in Chinese. Within five hours of posting the page, he received five emails from people across the world, including in the US and Germany. The power of the Internet surprised him – one which he harnessed towards building Alibaba, now a Chinese giant specialising in e-commerce, retail, Internet, AI and technology.

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