Below is a podcast on The Economist‘s view on “Why McDonald’s Sales are falling” via Soundcloud. To read other news or commentaries written by The Economist, you may refer to the library’s print copies of “The Economist” starting from 1983 at the Business Library, or access the online version via Economist Intelligence Unit starting from 1997.
Is McDonald, a company with presence in more than 100 countries, and having more than 36,000 local restaurants serving approximately 69 million people each day, really failing after surviving 4 global recessions in 1975, 1982, 1991 and 2009. Has McDonald lost the magical touch of success depicted in below 2 books written by Love, John F. and Harris, Patricia Sowell?
|McDonald’s : behind the arches
Author : Love, John F.
Call No. TX945.5.M33L897
|Title : None of us is as good as all of us : how McDonald’s prospers by embracing inclusion and diversity
Author : Harris, Patricia Sowell
Link : eBook
Typing this posting is making me hungry. I should go grab a McDonald’s meal at North Spine now. 😉