Japan MBA Case Competition

Submitted by Reina Wong, Student Exco VP Communications

 

The Nanyang MBA joined the Japan MBA Case Competition for the first time this year. After three rounds of selection process within our class, the team representing the Nanyang MBA in this competition consists of Teo Angie, Wong LinLing Reina, Diyora Karabaeva and Noopur Singhal (left to right).

jmbacc1

 

The Japan MBA Case Competition is organized by McGill University Japan, Aoyama Gakuin University and Hitotsubashi ICS. The 12 participating teams were given the case at the beginning of November and had about one month to work on the case analysis and recommendations. Although marketing was mainly done in Japan, this year’s competition attracted two schools from outside of Japan, namely Nanyang Business School and Hong Kong University of Science & Technology, in addition to the 10 participating schools from Japan.

jmbacc2

The competition took place on 30 November 2014 at the beautiful campus of Aoyama Gakuin University. We were divided into 3 divisions in the preliminary round by drawing lots, and each division were assigned 3 judges to choose the best performer in each division to enter the final round that would take place later in the afternoon. Our team gave our best during the presentation to showcase our effort put into the competition in the past month.

The preliminary round result was announced shortly after all 12 teams had finished their presentation within their divisions. Unfortunately, our team did not come in first in our division. The 3 teams that entered the finals were McGill Japan, Waseda Business School and Hitotsubashi ICS. All other teams were allowed to stay and watch the finalists’ presentations. We learnt much from the 3 teams’ presentation.

jmbacc3

After the finals, all participants were invited to proceed to an after-event party held at Icon Lounge in Shibuya where the results would be announced. Invitation was also open to the public and students from the participating schools. It was a great opportunity to interact with other participants, the judges, the event organizers and sponsors.

Teams were also given the chance to sit down with judges to understand how we had performed during the preliminary rounds, such as our strengths and areas for improvement. We were glad to hear from our judges that we came in second in our division. We also received valuable feedback on how we could have improved our analysis and presentation.

McGill Japan, the defending champion, came in as the champion again this year. Waseda Business School and Hitotsubashi ICS came in as runners-up.

 

Our team would like to sincerely thank the school for providing us the opportunity to compete in this case competition. We have learnt much and the trip is an unforgettable experience.

 

For more information about Nanyang Business School click here.

Leave a Reply