Project tooth keeper: a children’s oral health campaign

Authors
Chow En En Grace, Ho Cai Shan, Nur Iznina Binte Zainudin & Susmitha Changaroth

Supervisors
Prof Charles Thomas Salmon & Dr Yeo Su Lin

Year
2014

Abstract

Project Tooth Keeper is a health communications campaign promoting good parenting for children’s oral health. The campaign was targeted at parents with children aged 6 years and under, and set out to educate parents on and motivate them by stressing the importance and benefits of preventive oral health behaviours in preventing the onset of tooth decay in a child’s life. The campaign was mounted in response to the declining oral health status of infants and preschoolers in Singapore.

Click link to view
http://hdl.handle.net/10356/59843

Additional links

https://www.facebook.com/projecttoothkeeper