Environmental Identity
An environmental identity is referred to positively associating one’s sense of self with nature and is depicted through pro-environmental behaviour. Other terms used to refer to similar(but not the same!) constructs of environmental identity include:
- ecological identity
- ecological self
- nature connectedness
- nature relatedness
- inclusion of self with nature.
A sense of self as part of nature recognises other living beings as part of one’s in-group; as kin. This identity can be strengthened through repeated immersive and embodied encounters with the natural world. As we get connected to the natural world, our sense of sympathy and similarity towards it increases. These practices help to counter powerful social forces that undermine environmental identity by promoting the idea that humans are separate from the natural world and that non-human beings are part of one’s out-group.
Purpose of environmental identity
- Higher well-being
The benefits of having an environmental identity not only applies to the natural world – it enables us as humans to have greater well-being as well. As more people move into urbanized areas, the pace of life gets faster – a catalyst for increased anxiety and fatigue. As a coping mechanism, many people with environmental identities view naturalistic landscapes as a platform for escapism from life stress and pressures. Additionally, we are able to seek autonomy and self-esteem from being congruent with our environmental identity, fulfilling conservation motives.
2. Sociopolitical significance
One of the most influential aspects of environmental identity lies in its sociopolitical significance. Basing a social movement on environmental conservation has never gotten as much attention in the 21st century than ever.
This interest in nature spans generations, ethnic identity and political party: Nature programming appears to be growing in popularity and environmental activism is on the rise. Recognizing conservation as a social process highlights the critical importance of supporting political action for conservation-friendly policies.