The lack of information and knowledge is a fundamental internal barrier to the act of experiencing nature and joining educational programs. The public should be taught on the information about the existence of the educational programs, the health benefits that nature potentially has and the influential role that parents have on helping children experience nature. Therefore, the first step in bringing these information across is to grab people’s attention.
The 2 useful strategies are,
- word-of-mouth
- use of social network
These strategies are particularly useful in grabbing people’s attention as these methods increase credibility of the information as it involve spreading of information through individuals that someone knows. In addition, the use of social network also enhances the diffusion of information. With the use of social network, the information about the educational programs can reach out to many people.