Tag Archives: Johnson and Johnson

The global corporation

Ethics & Corporate Social Responsibility, , , , , ,

In the 1980s, Johnson and Johnson’s, best known for its range of baby products, was in the news for the wrong reasons – a number of deaths caused by cyanide-laced capsules of Johnson and Johnson’s Tylenol. But the company’s quick response by recalling the product won it praise. This case study of Johnson and Johnson is recorded in The global corporation : sustainable, effective and ethical practices : a case book. Another company associated with babies that is featured is Abbott Laboratories. The chapter on Abbott looks at its commitment to HIV/AIDS research and community outreach programmes.

Besides these 2 corporations, others highlighted in the book include ExxonMobil, Procter & Gamble, Nike, McDonald’s, Unilever, etc.

This compilation of case studies and corporate best practices ends by looking at the frameworks for corporate and managerial ethical decision-making.

Title: The global corporation : sustainable, effective and ethical practices : a case book
Editors: Laura P. Hartman and Patricia H. Werhane
Publication info: New York : Routledge, 2009.
Availability: Click here.

Sustainable Corporations

Sustainable Enterprises, , ,

What do Hewlett-Packard, Dell, Intel and IBM have in common, besides being companies that deal with computers as their core businesses? They are in the Top 5 list of Newsweek Green Ranking for 2009-2010. The four companies from the technology sector came in 1st, 2nd, 4th and 5th respectively. The only non-technology company to make it into the Top 5 is Johnson and Johnson.

Newsweek ranked the companies based on the Green Score each company obtained. The score is based on 3 components – Environmental Impact Score, Green Policies Score, Reputation Scores. For the full list of the Top 500 Green US Companies in Newsweek’s inaugural Green Ranking, please click here. To find out more about the methodology used for the scoring and ranking, click here.

Besides Newsweek’s list, Forbes also has it’s own list – of the Global 100 Most Sustainable Corporations, available here. Different from Newsweek’s ranking, the corporations in Forbes’ list comprises international companies and are scored based on Strategic Governance, Human Capital, Environment and Stakeholder Capital.

Another list you might want to conside is the Dow Jones Sustainability Indexes, compiled in collaboration with SAM. Details are availabe here.