Sproutly : Plantable Packaging
Sproutly is a zero-waste packaging concept whereby the packaging waste can be planted instead of being thrown away. The packaging is 100% compostable, made with recycled paper, and embedded with seeds. As such, the packaging biodegrades, and the seeds within it germinate when planted.
The main findings show that supermarkets are flooding the planet with single-use plastics to portion out products conveniently and cheaply for consumption. A significant fraction of recyclable materials still ends up in landfills.
This project addresses the need to have more recycling by creating biodegradable packaging to prevent the worsening of the Global Waste Crisis(GWC).
The proposition is to create packaging for dried grocery goods that is compostable and embedded with seeds. This packaging concept allows consumers to engage in an autonomous recycling system at home by recycling packaging waste from the grocery product while nurturing plants.
Surveys helped with understanding the recycling behaviour of consumers. Recycling bins and reusing jars are the most common recycling method amongst those already recycling. Those who did not recycle lacked access to recycling bins or time to separate recyclables. Nonetheless, Sproutly’s zero-waste packaging can cater to both these groups. Most of those surveyed were willing to buy the item with recyclable packaging over the one that comes in standard packaging for the same product. Hence, this concept could serve as a method in curbing the waste crisis.
Further, this concept has the potential to be manipulated for other applications. Businesses can modify and apply the material to their preexisting materials such as print and packaging. Since many businesses are focusing on going green, this concept serves as a viable option. There is excellent potential for plantable packaging application, which can be a significant opportunity to minimize waste production effectively.