Tag
WKWSCI
SurviGals Screening is a health communications campaign that leverages social support to encourage women aged 25 to 34 years old to go for regular cervical cancer screening (CCS). Cervical cancer is highly preventable but remains the tenth most common cancer… Continue Reading →
Sure Anot was a campaign that aimed to combat the spread of fake news on WhatsApp among older adults in Singapore. The idea was conceived out of their common experience of older members of the team’s families frequently sending potentially… Continue Reading →
In a Smart Nation like Singapore, digital devices have become a part of our everyday lives. Young children are growing up in a more connected and technologically-advanced environment. While digital devices are no doubt a great form of entertainment and… Continue Reading →
Beat The Heat Singapore was a risk communication campaign that aimed to promote the adoption of fire extinguishers amongst household owners aged 35 to 49, who were parents and do not own a fire extinguisher. The campaign was the first… Continue Reading →
Don’t Assume, Be Assured (DABA) was sparked by a conversation the team had about their families’ medical history. They discovered that three out of four in the team, had relatives who were previously diagnosed with colorectal cancer (CRC). Call it… Continue Reading →
Singapore’s blood demand is expected to almost double and youths play a critical role in contributing to the national blood supply. Beyond Your Veins is a youth-centric communications campaign aimed at encouraging NTU students aged 18 to 29 to donate… Continue Reading →
Hear Together is a pilot communications campaign on age-related hearing loss (ARHL). Hearing loss is an issue that affects over half of the population aged above 60 in Singapore. Though age-related hearing loss affects the elderly and the people around… Continue Reading →
Girl, Talk was a digital-first campaign that empowered women to respond to campus sexual harassment. The objective was to create safe and conducive spaces for living and learning by sparking conversations, engaging experts and sharing resources. On 18 January 2020,… Continue Reading →
Heart disease is one of the leading causes of death in women in Singapore. Women aged 45-65 have one of the highest risks of developing heart disease as they often experience the effects of menopause, a process that causes a… Continue Reading →
Ready, Steady, Go was a non-profit health communications campaign that provided a fresh and interactive angle to falls prevention by using information and communication technology. Through the campaign, the team hoped to encourage this target group of older adults to… Continue Reading →