International Journal of Advertising Posted on February 3, 2015 by SCG DR Copyright Holders: International Journal of Advertising a Self-archiving policy Conditions Accepted version: √ a Published version: X a Remarks: Please be advised that authors are not allowed to put the published version (or Version of Record) on their university website. You can use your draft (preprint) or your accepted version.(verified by Bo SIang via email) Verification Date: 02.02.2015
