Being often engaged with our gadgets and other activities, we rarely take time to notice our surroundings because it’s too common a sight to be observed and adored. This experimental project will translate our everyday occurrences into an art form by finding connections between creativity and everyday sight.

By observing the unconscious and scrutinizing the unexamined, one can seek beauty in normality and discover the articulation of motion and time in space. This will allow them to take time to experience the passing present and embrace slowness.

There are 2 parts to this project and they are:

Part I: Publication
The publication will showcase a series of photographs in 4 different categories.

Part II: Video Installation
Screening of 2 videos on installations space. First video is a screening of the 4 different categories of Noticed the Unnoticed (Movement / Shadow / Reflection / Stillness) while the second video is an interactive video where audiences can step in to the booth to interact with the video.