Authors
Chong Hui Qi, Elizabeth Tan Yu Lin, Lim Bi Jia Valerie, Sim YunHan Aaron
Supervisor
Assoc Prof Lee Chun Wah
Year
2017
Abstract
The Lunchbox Movement: Better your life, one lunch at a time, is a campaign which promoted healthy eating habits through the consumption of home-packed lunches at least twice a week, among university students. A survey study was conducted to gain a deeper understanding of Singaporeans’ current eating behaviours and their perception towards both eating out and eating home-packed lunches. The campaign’s strategy was designed to effect change in attitudes, self-efficacy, and behaviour. Campaign outreach activities were organised to carry across the key messages of the campaign.
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https://repository.ntu.edu.sg/handle/10356/69889